Ram 1500 Beats Chevrolet Silverado as 2014 Motor Trend Truck of the Year
Motor Trend named the 2014 Ram 1500 its of the year, over the redesigned Chevrolet Silverado, giving the brand a big win today as it works to continue its market share gains.
It is the second year in a row that the Ram 1500 pickup has won one of the industry’s most coveted awards.
Ram won the award this year because the Motor Trend considered the 2014 Ram 1500’s new diesel engine as it reviewed nine new or redesigned trucks. That truck will go on sale early next year.
The other trucks the magazine reviewed included the redesigned Chevrolet Silverado and GMC Sierra that went on sale last summer.
“Truck of the year is only open to all-new or significantly updated trucks and vans,” Motor Trend said in its story today. “Is a new diesel engine enough warrant inclusion? Yes, because this isn’t just a new engine — this is, strictly speaking, a different technology for the segment.”
According to Motor Trend, it has been more than 15 years since a manufacturer has offered a half-ton pickup with a diesel engine.
The EcoDiesel, as Ram calls it, delivered 15 miles a gallon under the extreme testing conditions, then 21 m.p.g. in more casual city/highway driving.
Yet the Ram was deemed fully capable of doing all the things that pickup trucks do. For starters, it is rated as being able to tow up to 9,200 pounds.
Article from Brent Snavely, Detroit Free Press